How to become a Squarespace web designer interview

I just wrapped up such a fun interview with the one half of the Bucketlist Bombshells, Shay Orlena Brown.

(Is doing interviews like this one my real job? Apparently yes it is. I know, sometimes I'm surprised by it too.)

Together Shay & Cassie make up the Bucketlist Bombshells. The Bucketlist Bombshells is the online destination empowering and teaching millennial women how to build a successful online service-based business that gives them the freedom to travel the world and live creatively.

When I came across the Bucketlist Bombshells on Facebook my first thought was 'no way, is that a real thing?'

Why I don’t offer monthly retainers and what I do instead

Many website designers will polish up your project, get you launched and then offer the option to stick with them on what’s called a monthly retainer.

Monthly retainers have their pros and cons. 

Pro, you have the peace of mind that if your website decides to throw and temper tantrum one day and bring your online business crashing down, you’ve got someone on hand who’s job it is to fix it.

Con, designers and developers don’t come cheap, so paying $100 or more a month for a monthly retainer with a designer/developer can become a pricey business expense.

6 things you must have before you can charge premium prices

Charging premium prices is every business owners dream.

To charge crème de la crème prices however, there’s a few hurdles we need to get past first.

A few of these I can easily point you in the direction of resources and systems you can set up to prep for charging premium pricing (and I will!). A couple however will be bits you have to look internally for, and truly understand your industry to successfully complete.

I'll also share with you one commonly accepted thing people believe is necessary to charge premium prices, that really isn't required as most of us believe.

My complete Squarespace website design client process checklist

When starting out in your own entrepreneur venture there is a LOT to figure out. 

Website, payment processing system, email marketing platform, project management system, design processes, payment terms, policies, contracts and more! 

It’s a bit of an under taking to launch a business (but oh so worth it I’ll have you know!)

I remember back to when I got started I loved seeing the processes and systems of others in a similar line of work. It greatly helped me learn how others ran the backend of things, and that influenced how I designed my own processes and systems.

How a website that works will save you time in your business

All entrepreneurs lust after a stunning new website, a site oh-so modern and clean that their visitors will love.

Of course, it is a dream for many entrepreneurs to team up with a web pro to bring their site vision to life. But, a custom-made website is big investment, and sometimes seen more as a ‘would be nice’ investment, rather than a must-have investment.

But what if I told you, a new website would save you time?

Ah yes, now your interested, aren’t you? 

Enlightening Souls Website Design

A fellow B-Schooler, Peyton, got in touch because she needed some fancy new functionality on her Squarespace site. Peyton had already built out a number of the site pages herself, and did a truly wonderful DIY job!

She was getting caught up on how exactly to sell her debut product, Soul Power Nutrient Boost For Women, both through her Squarespace e-commerce online store, and also sell it subscription-style monthly. Peyton also asked for a little site spruce up; for me to use my design eye to tweak the work she had started.

What to expect when you hire a website designer

So you’re about to enter unchartered territory in the field of hiring a web pro?

First, congrats! 

This is a major investment in your business, and a real turning point for a lot of businesses and entrepreneurs. You will no longer be the newbie, DIY entrepreneur. Getting your business set up to look legit online is an exciting move forward for every business.

Figuring out how the heck to set up your online presence is no easy task, thankfully a web designer can make the whole process a lot easier and more enjoyable for you. So you can get back to other important things … like you know, running your business, which Imma bet is, you know, a full-time job in itself. 

How my Squarespace website design business started, in a Mississippi swamp

My web design business started in a rather odd place. It all began in a swamp in Mississippi. 

Unusual place for a tech business to start? Indeed.

While completing my Masters at Ole Miss (in something that was completely unrelated to web design and online business) I went on a class trip. 

We visited a local non-profit camp that educated the youth of Mississippi on environmental education. Having spent plenty of time in class speaking about the challenges organizations face, it was our goal to learn about their organization, and their real-world challenges of running a non-profit.

Thinking of working with The Paige Studio? This is what you need to know

Getting your website deigned is both an exciting move forward for your business, and a big undertaking. 

Every web designer you meet will have a different process, turnaround timeline, prices, payment terms, design style, etc. The list goes on and on. Understandably, it can be a long process to find a designer who is the perfect fit.

When I chat with potential clients, there’s a common list of questions that come up. 

With every aspect of my design studio, I try to make the process as simple, and headache-free for clients as possible. 

How I structure my week as an online entrepreneur

Want the back stage pass to my business organization and scheduling? Well here it is gal!

I've shared bits and pieces of my processes and what my week/day looks like before, but never gave the full run down and reasoning behind it all.

My current schedule and structure was one that took a while to nail down. In fact, I think it's safe to say that in my first two weeks full time, my business was a bit of a hot mess.

Not anymore! 

Website content strategy, simplified

Ever been working on your website and thought to yourself ... 'hmm, wonder what the best way to arrange all of this content is?' 'What pages should be in my navigation, and which shouldn't?' 'Where should I place my opt-in gift so it's most effective?'

Website content strategy helps us with all of these questions. 

It helps give you a strategy for where everything on your website should go, and how to get visitors to navigate through your site in the way you want them to!

(*Ahem* That means getting those fine folks onto the pages which make you the dolla dolla bills!)

4 pro blogger tactics to implement now

This year for the first time ConvertKit conducted a survey of bloggers, compiled the results and released a State of the Blogging Industry report. The report compiled the information of over 850 bloggers who fall into the professional bloggers category and the not-yet-professional bloggers category.

With the intention of learning from the very best in an industry, when reading the report I kept my sights on where the professional bloggers habits differed from the not-yet-pro bloggers. There were 5 major takeaways I found which I could directly apply to my blog, and apply them I have! (To ever-increasing success with my blog and business I might add!)

What's the difference between WordPress & Squarespace?

Ah yes, the Squarespace vs. WordPress debate. Which is right for you?

In this post we're going to get into specifics of whats different between the two platforms so you decide exactly which fits you best. If you want the spark notes version, which you ultimately choose mostly boils down to 2 things:

Your tolerance level for technology problems, and how much of a stickler you are for control & customization.

Oh and budget, budget comes into play a little too.

So, in this post I'm going to walk you through where Squarespace and WordPress are different, so you can get a clear picture of what using each will be like. I know, you're currently (naively) assuming; "they both build websites, how different can they be?"

How to minimize time spent on email, even when you're an online entrepreneur

Email. 

Basically the running-your-own-business equivalent of a mosquito in your bedroom in the middle of summer. It's always present, but never welcome.

In fact, it's an ongoing nightmare at times.

If you find your email is sucking the life and time out of your day, then this post was written just for you.

Implement a few of these suggestions and I can guarantee you'll cut your time spent in your inbox, dramatically.

So, let's reclaim your freedom from your inbox already, shall we?

4 things you must do before hiring a website designer

You’re looking into the possibility of working with a designer to bring your fab new site to life, congratulations! That’s a big step into the legit business world, I’m so happy for you!

The vast majority of my clients describe figuring out getting a new website as ‘overwhelming’. I know you have enough things on your Thanksgiving-sized plate already, so we’re going to break this down really easily.

I’m going to lay out a clear set of to do’s and questions to answer in order for you to get the site that’s right for your business.

Imma give you some tips, straight from the mouth of a web designer, on how to tackle this mountain, properly. There’s just 4 steps, that’s not too rough, right?

3 ways to validate your ideal client avatar

Running your own business can be a roller coaster of emotions, and my recent highs and lows trying to define my ideal client avatar (a.k.a. ICA), (sometimes called an ideal client profile) is a prime example.

I joined Marie Forleo's B-School where we went deep with ICA's. (Full B-School review to come, keep an eye on the blog for that). I had already created an ICA previously so I felt 100% ready to roll with 'Victoria' (my old ICA) and fly through that part of the course.

Oh-hell-no was I wrong!

After a Mastermind call with fellow B-Schoolers I realized they knew significantly more about their ICA's than I did mine. They had dove more deeply into their ICA's feelings and thoughts on the world, which of course, affects buying preferences and decisions a whole lot more than their hair color does. (Unless you're selling hair dye of course, which unfortunately, I'm not). 

Do's & Don'ts of Website Design

Getting going with designing your own website? Don't really have a lot of experience or education on the matter? All good girl, I'm going to give you a quick & easy list of do's and don'ts when it comes to creating that fab website.

Within the web design community there's a generally known set of best practices to ensure your website is as appealing and effective as possible. I'll give you the quick run down here, so you can feel confident you're making decisions based on whats most effective, and not just personal preference.

6 changes that took my business from hot mess to success

Hot mess would be a good term to describe my first two weeks of going full time with my business. Why? It wasn't that I was falling behind on projects or that clients were unhappy with my work.

My hot mess situation was 100% happening in my head, even while my business was running smoothly.

I had run The Paige Studio for almost a year and a half as a side hustle before I was able to take it full time. (I had a little thing called a Masters degree to finish off before I was able to fully commit to my business).

How to change your Squarespace blog layout & design

Hate your Squarespace templates blog layout? No worries! We’re able to completely change the blog layout and design, no code involved. This takes a few minutes to set up in the beginning, and then in the future involved 5 seconds per post to keep it working.

We’ll be using the Squarespace summary block along with blog post tags to completely restyle the blog layout to your preferences.

Here’s two examples of a couple layouts you can master.